strategic management consultants


Our story began more than 25 years ago, 1993 in fact, when we sat down over lunch to design a different type of management consulting model; one that would serve government and corporate clients. Our goal was to establish a boutique business that would never become bloated or distant from its clients.
And we have succeeded.

Hudson Howells is the longest running boutique management consulting business in Adelaide. And we are very proud of that.

The vast majority of our work comes from a core group of incredibly loyal clients, many of whom have been with us since we first opened for business. We take on interesting projects where we can apply our experience, where we can do well, as opposed to taking on clients or projects indiscriminately. Our clients have become our friends and our ambassadors – what more could we possibly ask for?

We also have a great range of business partners. Again, many of these partners have been with us since day one.

  • We work really hard to get the job done, but we like to maintain a sense of fun.
  • We will dress up when the occasion demands, but our preference is for a more relaxed and informal approach.
  • Although our offices are in the Adelaide CBD, we are deliberately not too corporate – it’s a fantastic space that our clients also appreciate.
Hudson Howells is a
boutique consultancy
specialising in:
Strategic Planning & Business Planning
Market Research & Marketing Planning
Economic & Industry Development
Investment Attraction & Trade Development

We have two primary types of clients – Government (all three tiers) and Corporate, ranging from small to large. Over more than 25 years, we have undertaken projects across every conceivable business sector at a local, national and international level.

Our work is underpinned by an unwavering commitment to market research and the associated evidence base, whether this is achieved through desktop research or primary research or a combination of the two methodologies.

Research and the evidence it produces, is at the heart of every project and study we undertake.

we work

Hudson Howells operates globally and has extensive in-country experience in the following countries:

AustraliaIndonesiaVietnamChinaHong KongThailandMalaysiaTaiwanKoreaSingaporeJapanNew ZealandIndiaUSAPhilippines

we do

Market Research & Marketing Planning

  • Market research – qualitative (focus groups, depth interviews)
  • Consumer research – quantitative (online surveys, telephone surveys, intercepts)
  • Business to business research
  • Government to business research
  • Specialising in brand research, market segmentation and concept testing
  • Marketing plans
  • Marketing strategy development
  • Brand strategy development, including brand positioning and repositioning
  • Market segmentation strategy development
  • Product strategy development
  • Pricing strategy development
    Sales and distribution strategy development
  • Communications strategy development

Economic and Industry Development

  • State and regional economic planning and development
  • Investment attraction
  • Economic research and analysis
  • Industry studies and trend analysis

Strategic Planning & Business Planning

  • Strategic plans and business plans
  • Corporate and business strategy development
  • Business case development
  • Operations strategy development
  • Feasibility studies
  • Cost-benefit analyses

Investment Attraction & Trade Development

  • Research and identification of inbound investors
  • Research and identification of outbound investment opportunities
  • Export market research for products and services
  • Export market identification and prioritisation for products and services
  • Supply chain analysis and strategy development
  • Identification of export market agents/distributors/buyers
Phill Hudson
Partner Hudson Howells

Phill co-founded Hudson Howells with Neil in September 1993. Prior to that Phill worked for KPMG and the South Australian government. He is a Member of the Institute of Management Consultants and a Member of the Urban Development Institute of Australia. Phill specialises in strategic planning, business planning, economic and industry development, investment attraction and trade development. For more information, contact Phill on +61 418 843 455.

Neil Howells
Partner Hudson Howells

Neil co-founded Hudson Howells with Phill in September 1993. Prior to that Neil worked for the financial services’ sector. He is a Fellow of the Institute of Public Accountants, a Member of the Australian Market and Social Research Society, a Member of the Financial Services Institute of Australasia and a Member of the Urban Development Institute of Australia. Neil specialises in market research, strategic planning, business planning, marketing planning, investment attraction and trade development. For more information, contact Neil on +61 419 848 777.

contact us
let’s get in touch
Have a project in mind? Need someone to share an idea with? Want to say hi? We are always keen to speak with you.